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Panera to spend $42 million on mobile, kiosk ordering

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What does Panera 2.0 look like? It emphasizes mobile ordering, smaller restaurants and changes in operations, officials said Tuesday at the company’s investor day conference in Charlotte, N.C. Following  lackluster growth in the third-quarter last year, Panera has been working to improve the customer experience — namely long lines and operational inefficiencies. To that end, it is spending $42 million on technology, or roughly $125,000 per store, to roll out mobile and kiosk ordering companywide. The… Reported by bizjournals 3 hours ago.

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